Contemporary approach
Each email needed an illustration that conveyed the purpose of the production relationship to the season.
Eblast Design
A year-round campaing that was bold and colorful.
Taking advantage of bold colors and simple illustrations this blast campaign needed to be a regular campaign, to that end a fee illustrations and simple but clever messages were created.
Each email contained a no more than a few words and an enticing illustration, all of it was a call to action to help customers understand the different products, a few of their characteristics and setup regular reminders for its use.
The backgrounds were intended to be flat colors with some gradients occasionally.
Bold colors
Taking advantage the brightness of the screen, we used a pop of flat color to set the illustrations against it and make the message stand out.
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